• Home
  • > ASID UNi

  • 2016 Outlook and State of the Industry
    ASID is pleased to report that the interior design business is strong and growing. Several indicators suggest that interior design has fully recovered from the recession. But interior design isn’t just growing, it’s evolving, too. Macro-trends that affect all of us (Health & Well-being, Technology, Sustainability, Urbanization, Globalization, and Resiliency) are changing the topics we consider when working on design projects. And each macro-trend has its own set of sub-trends. Holistic design thinking and higher sustainability standards are identified as the most transformative, while designing for healthy behavior and the Internet of things are two of the fastest moving. Firms that don’t adapt to the trends are at risk of getting left behind, especially as threats loom such as those posed by increased international competition and the emergence of crowdsourcing. Join this session to examine these trends and determine how the industry’s outlook will affect you and your business.


  • Biophilic Design: Improving Health and Well-Being in the Built Environment
    Biophilia is the concept that humans have an innate desire to connect with nature and natural systems. Biophilic design builds on this human-nature connection to give designers a new framework to create spaces where people are healthier, more satisfied, and more productive.


  • Business Strategy Solutions: Attracting Clients
    Every interior design business needs clients in order to be successful . This course focuses on the market for interior design and covers five topics: Cultivating the Best Clients, Building Your Network and Your Brand, The Initial Meeting, The Proposal Presentation, and Compensation


  • Business Strategy Solutions: Managing Projects
    "A successful interior design business is always built on a track record of successful projects. This course explores best practices that highly successful interior designers use to manage projects. Implementing these can help any designer both delight their clients and protect the bottom line.[endshort]

    Learning Objectives

    • Design ways to stimulate the creativity of their team.
    • Select effective questions to discover client needs, styles, and preferences.
    • Explain the benefits of a structured work process.
    • Describe strategies for managing time, people, business issues, budgets, technology, and work in process.
    • Identify steps to delight clients when the final project is revealed.
    "


  • Business Strategy Solutions: Setting Your Intentions
    This is the first course in a four-part learning series designed to teach interior designers skills and best practices to develop more successful businesses. The series is especially helpful to the large number of interior designers who either are self-employed sole proprietors or who lead practices with nine or fewer employees. This first course explores principles that support successful interior design practices, gets learners systematically thinking about what they want from their business, and starts them developing their business plan.


  • Business Strategy Solutions: Sustaining a Practice
    "To build a practice that can thrive over the long haul, interior designers must sustain the financial performance of their business, strengthen long-term client relationships, and consider strategies for growth.[endshort]

    Learning Objectives

    • Set fees that reflect their worth.
    • Describe three financial management tools: the income/expense statement, balance sheet and cash flow statement.
    • Communicate about finances more effectively with clients.
    • Discuss ways to broaden client relationships.
    • Compare the challenges and opportunities of different growth strategies.
    • Identify the elements of a business plan.
    "


  • Color & Paint in Environments for the Aging


  • Color: Pigment to Perception


  • Comprehensive Workspace Performance Analytics for the Knowledge Workplace


  • Design to Lead: Advocate + Serve


  • Design to Lead: Engage


  • Design to Lead: Strategic Perspective + Vision


  • Design to Lead: Understand + Leverage - Seeking the Just City


  • Design to Lead: Understanding People
    "To succeed in design you must first learn to understand people. Designing with and not for people is an important approach. During this session Stephanie Douglass will discuss how to find what truly matters to clients and where the real value is. Session attendees will learn to ask different questions to easily and effectively move beyond basic assumptions and learn what clients really need through design.[endshort]

    Learning Objectives

    • Understand the problem solving process.
    • Gain insight to the importance of empathy.
    • Understand how to accommodate clients’ perceived business needs with design solutions.
    • Understand generational differences in the workplace.
    "


  • Easy Care and Rarely Clean Surfaces


  • Families Experiencing Homelessness: Their Needs in the Built Environment


  • GO PRO PRO Bono: How Design Is Reinventing Los Angeles


  • GO PRO PRO Bono: Leadership in Public Interest Design


  • GO PRO PROcess: Designing for the New Affluents


  • GO PRO PROcess: SPRINGBOARD | Using Knowledge to Innovate with Environmental Psychology


  • GO PRO PROduct: The Art of Digital Fabrication and 3-D Printing


  • GO PRO PROfessional Advancement: The Art of Client Engagement


  • Health + Wellness Protocols (HWP): Interiors, Components


  • Health + Wellness Protocols (HWP): Interiors, Foundational Concepts


  • Health + Wellness Protocols (HWP): Interiors, Materials


  • Health + Wellness Protocols (HWP): Interiors, Products


  • Health + Wellness Protocols (HWP): Introduction


  • Health Safety and Welfare versus Health and Wellness - Recorded Seminar Impact Summit 2015


  • Integration of the Disciplines: Is Integrative Design the key to Health and Wellness? Recorded seminar Impact Summit 2015


  • Planning Ahead to Age at Home


  • Seamless: The Union of Interior Design and Smart Home Technology


  • Stand Up to Work: Applying Workplace Environment Research to Practice


  • Understanding the Effect of Surface Color and Design on the User's Physical, Mental, and Social Wellbeing


  • What is the Future of Intelligent Homes and Communities? Recorded seminar Impact Summit 2015