American Society of Interior Designers
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Know Your Client: Fundamentals for Effective Relationships


Understanding clients’ expectations can mean the difference between a successful presentation or a miss. Based on ASID-sponsored independent research of clients and interior designers in various design specialties, this report identifies the business and relationship behaviors that matter most to your clients. It also provides a set of consulting principles to guide designers in conducting themselves in ways that clients perceive as professional and businesslike.

Order Code: KnowYourClient
32 pages
Published: 2006
Publisher: ASID

$10/members, $15/non-members

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